VP of Business Development,
Eighty Eight Agency
Fatima Zaidi has had over nine years of experience in Business Development, Marketing, and Strategy. Her expertise in sales effectiveness and partnerships led to her role as VP of Business Development for Eighty-Eight, a Toronto-based creative communications agency, where she’s responsible for all inbound and outbound sales. Prior to Eighty-Eight she was Head of Business Development at retail company Rent frock Repeat (which was featured on Dragons’ Den – Canada’s version of Shark Tank – in Season 7), where she was responsible for the overall management of all strategic business development, marketing, and customer relationship activities nationwide. This spring Fatima is also launching Quill a tech software that helps podcasters engage with their listeners.
Fatima is a commentator for Global News and BNN, and she contributes to The Globe and Mail, Huffington Post, Financial Post and BetaKit. She was named one of Marketing Magazine’s top 30 under 30 marketers and brand developers for 2016, one of Flare Magazine’s Top 100 Canadian Women, Notables Young Entrepeneur of the year for 2018, and was a finalist for the 2017 Toronto Board of Trade Young Excellence Awards. Fatima is a frequent guest speaker, a member of the National Speakers Bureau, event host, and moderator for organizations including Generation Now, the Retail Council of Canada, and DX3. She also teaches classes about sales and business development at local tech school Camp Tech.